1000 illustrations
240 pages
245 X 190 mm
ISBN 978 1 85669 628 9
Published October 2009


Published in 2009 by
Laurence King Publishing Ltd
361–373 City Road
London EC1V 1LR
United Kingdom

© text 2009 FL@33

All rights reserved. No part of this
publication may be reproduced or
transmitted in any form or by any
means, electronic or mechanical,
including photocopy, recording or
any information storage and retrieval
system, without prior permission in
writing from the publisher.

A catalogue record for this book
is available from the British Library.

ISBN-13: 978 1 85669 628 9

Words and image selection:
Agathe Jacquillat and
Tomi Vollauschek at FL@33

Front cover image:
‘Stitches’ by Anne Brassier at Airside

Senior editor: Susie May

Book design: FL@33

Printed in China


Made & Sold:
Toys, T-Shirts, Prints, Zines and Other Stuff

Conceived, written, edited and designed by FL@33

Artists, designers and illustrators are doing it for themselves! Tough times often lead to greater creativity and entrepreneurial spirit. Where once designers might have produced a set of postcards to promote themselves or simply for fun, demand for individual design has led to an explosion of quirky, covetable products for sale via the Internet. Self-initiated projects, such as T-shirts or button designs, are fast becoming businesses in themselves. This book showcases more than 500 of the coolest and most exciting graphic products by over 90 practitioners from around the world, including: books, magazines and zines; toys, posters, prints and canvases; fonts and typographic 3D products; clothing and accessories.

FL@33 is a multi-lingual and multi-specialized studio for visual communication based in London, working across all media. Founders Agathe Jacquillat and Tomi Vollauschek met at the Royal College of Art and set up their company in Notting Hill after graduating. FL@33 projects have been extensively featured online and have been published in numerous magazines, newspapers and books. In 2005 a FL@33 monograph was published by Pyramyd. FL@33 is also responsible for, a platform for designers and artists around the world. FL@33 compiled and edited 'Postcard' (2008), also published by Laurence King.


123Klan | Bandit-1$m
Add Fuel To The Fire | Ignited
Airside | Airside Shop
Al Heighton
Alex Robbins
Alexander Egger
Andrew Byrom
Andy Smith
Anthony Burrill
Artiva Design | Artiva Shop
Astrid Stavro | The Art of the Grid
Atelier télescopique | Ainsi Font | Wassingue
Benjamin Bartels and Max Kohler | Gringografico
Birgit Simons | BBags
Brighten the Corners
Bureau l’Imprimante
Calin Kruse | dienacht
CHK Design | Acme Fonts
Chris Clarke
Craig Atkinson | Café Royal
DTM INC | Frogbite
Eivind Søreng Molvær
Emily Forgot | Forgot Shop
Emmi Salonen
Erin Zamrzla
FL@33 | Stereohype
Gareth Holt and William Smith | FlatHat
Garudio Studiage
Greig Anderson | Effektive
Hanna Werning, Spring Street Studio
Happypets | Happypets Products
Harmonie intérieure
Home de Caramel
HudsonBec | If You Could
HunterGatherer | Green Lady
Ian Caulkett | Fantastic Suburbia
Iro Tsavala
James Joyce, One Fine Day
James West, Create/Reject
Jeff Knowles
Jeffrey Bowman and Andrew J. Miller | The Wizard’s Hat
Jez Burrows
Joe Rogers, Colourbox
Jon Burgerman
Jon Burgerman and Sune Ehlers | Hello Duudle
Jonathan Morris
Judith Egger | Edition Graphon
Julian Morey | Club-21 | Editions Eklektic
Kapitza | Kapitza Shop
Kate Sutton
Kenn Munk
Kimberly Hall
Lucas Richards and Adam Leick | Mouse Saw
Lunartik JOnes
Maja Sten
Maja Sten and Eva Schildt | My Little Drama
Making Do
Masashi Kawamura
Matt Burvill, HouseOfBurvo
Mike Perry
Nous Vous | Nous Vous Press
Paulo Arraiano | Palm
Peepshow | Peepshop
Peter Crnokrak, The Luxury of Protest
Platform Skateboarding
Revenge is Sweet
Rick Myers | Subscription Editions
Riitta Ikonen
Roderick Mills
Simon Wild
Sing Statistics | I Am The Friction
Stefan G. Bucher, 344 | Daily Monster
Stuart Tolley, Transmission | Show Below
Studio for Virtual Typography
Subcommunication | Subtitude
Sue Doeksen
Swigg Studio | Swigg Products!
TADO and Jon Burgerman | collaboration
Tamar Moshkovitz, Go-Tam
Tom Gauld | Cabanon Press
Twopoints.Net | The One Weekend Book Projects
Vier5 | Fairy Tale | V5FD